Report from the Inaugural WebTV MeetUp

Last night at One Alfred Place a small selection of folk gathered for a meeting of minds inspired by recent posts on Chinwag’s webTV list. Platform owners, content producers, journalists and flash geeks among them, this informal gathering was clear evidence that ‘webTV’ means lots of things. It’s not just about delivering streams and pre-roll ads: it’s about a whole new way of engaging with audiences. It’s about participation, communities, mobile and big screens; it’s about communicating to the ‘always-on’ generation.

It was great to see faces from big players like Joost and Brightcove, as well as smaller but no less perfectly formed organisations like Sliced Bread animation, EyetoEye and erm, Ape TV (was he monkeying with me?) They’re also known as CandyContent, and I’m not going to link to them as I checked their site and being occasionally feminist I couldn’t bring myself to link to many blonde ladies in supine poses or pouting in bras, although each to their own so feel free to Google it lads and lasses :)

I met some old friends, and of course made some new ones and I’m really buzzing with the vast possibilities ahead. It’s an amazing time to be in digital media. If you want to keep posted you can sign up for Chinwag’s list and no doubt we’ll keep the Ning Group going too, (which you can also join although it’s hard to see who’s who on there). For anyone who did attend last night and is reading this – I’m not sure who let the pirate in!! But THANKS so much for coming and we’ll find a venue next time where we can stay for longer. There’s a lot to talk about!

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