Haymarket’s Event and C&IT magazines have launched a new site, Virtual Venue Visit, showing the first in a series of specially commissioned event venue showreels. Following research which asked corporate conference organisers what they really wanted to see online from venues, they produced a number of short films and interviews which are tailored to meet the key needs of event planners and buyers rather than being just a one-way marketing tool for suppliers.

Paul Twite, publishing director of Event and C&IT said: “The filming is designed to bring out the character of each venue while answering the main questions raised by event buyers and planners in our research. The Virtual Venue Visit has huge potential for future rollouts.”

Kinura filmed and produced the video, developed the flash video site and players, and provides global streaming with detailed user statistics. You can also read a case study about online presentations we have worked on for Haymarket here.