Extended Analytics
We create webcasts that users can engage with and that provide genuine value to clients in terms of actionable user data. To collect data your webcast requires a registration process. Once users have logged in to the webcast we provide you with reports as to how individual users consumed your webcast. This includes (but not limited to) the following data…
Anonymous Statistics
Unless you’re enforcing a login/registration system you can’t identify individuals that watched your webcast. However, you can simplify the login/registration process a great deal by using social media tools (please see our Social Media Tools & Engagement tools page). It’s not always essential to be able to identify individual users and the statistics we provide are still useful for understanding how users consumed your webcast.
Realtime Statistics
During a live webcast you can see realtime activity. How many people are currently watching? How many are registered users? Who is leaving comments/submitting questions, etc? All this data is available to you post event.
Deciding what data you need is easy to work out based on what you want the webcast to achive.
If you need some advice or need some more details about the data collection process then send us an email or give us a call.